Insights, tutorials, and updates from the Flowsery team
Understand the three Core Web Vitals metrics (LCP, INP, CLS), why they matter for SEO and user experience, and practical strategies to improve each one.
How the CNIL's EUR 40 million fine against Criteo establishes that ad tech providers can be held accountable for consent failures across their partner networks.
Learn how to set up cross-subdomain analytics tracking so conversions on app.example.com get attributed to the original traffic source from your main site.
Custom dimensions let you track business-specific data beyond standard metrics. Learn what they are, common use cases, and best practices for implementation.
Custom dimensions attach meaningful attributes like user roles, content categories, or subscription tiers to visits and actions. Learn how to set them up, manage them, and use them for clearer reporting.
A detailed comparison of how privacy-focused analytics tools and Google Analytics 4 handle custom event tracking, covering implementation, data accuracy, privacy compliance, and key differences for startup teams.
Data brokers are the unchecked middlemen of surveillance capitalism. Learn how they collect up to 1,500 data points on individuals and what you can do about it.
Data minimization is not just a regulatory burden. Learn how collecting only necessary data reduces costs, mitigates breach risk, builds customer trust, and improves operational focus.
Tracing the evolution of data privacy from 1994's first browser cookie through GDPR and CCPA to emerging challenges from AI, blockchain, and IoT.