Insights, tutorials, and updates from the Flowsery team
What makes a cookie banner legally compliant under GDPR, why compliant banners create a data accuracy dilemma, and how cookieless analytics resolves the fundamental tension.
Find out when cookie consent banners are legally required, how to design them ethically, which dark patterns to avoid, and how to eliminate the need for banners entirely.
European internet users spend an estimated 575 million hours per year clicking cookie banners, creating banner fatigue that undermines the very purpose of consent mechanisms.
A court ruling established that cookie data can constitute sensitive personal data when it reveals health, political, or other protected information. Learn why this raises the compliance bar for analytics.
How cookieless analytics tools eliminate cookie banner headaches while delivering more accurate and complete website traffic data than traditional cookie-based platforms.
Publishers lose visibility as more visitors reject cookies. Learn how cookieless analytics captures complete traffic data and can complement existing cookie-based tools.
A technical overview of how to implement privacy-compliant website analytics without cookies, using hashing and anonymization techniques to track visits while respecting visitor privacy.
Cookies are becoming problematic for analytics. Learn how cookieless analytics works, what you gain and lose, and when it makes sense for your website.
Cookieless analytics provides accurate website insights without cookies or personal data. Learn how it works, its advantages over cookie-based tracking, its limitations, and why the market is growing rapidly.